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Product Management Leader

Building products
that move
markets.

Over two decades of turning ambiguity into strategy, teams into engines, and ideas into revenue across telecom, media, IoT, retail, and SaaS.

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Darrin Johnson - Product Management Leader
$500M+Revenue Led
52%Efficiency Gain
20+Years Experience
100+Mentees Guided
Trusted by Leading Organizations
T-Mobile
Costco
Sears
Sinclair
Microsoft
Clearwire
AT&T
BSQUARE
01

Strategic Impact

Revenue Growth$7M

Grew LivewirE911 from $50K to $7M annually in 18 months, earning two industry awards and a patent.

Product Innovation$1.8M

Created the Wally smart home platform at Sears, building recurring B2C and B2B revenue with top-10 US insurance partners.

Operational Scale42%

Reduced redundant content across 150+ local TV stations while cutting producer search time by 10% at Sinclair Digital.

P
U.S. Patent HolderVoice over Internet Protocol (VoIP) Location-Based 911 Conferencing
Philosophy

Creative Pragmatism

Mentor first, manage second
Clarity over consensus
Measure what matters, not what's easy

I am a strategic and innovative product leader with over 20 years of experience driving product success and leading high-performing teams across software, hardware, telecom, media, and retail. My approach — what I call creative pragmatism — blends bold product thinking with rigorous execution.

I have led teams at T-Mobile driving $500MM+ in annual consumer messaging revenue, identified entirely new market opportunities at Sears, and built content platforms serving thousands of producers across the country. Through it all, I have learned that a leader is only as good as the team they build — so I put continuous improvement and mentorship at the center of everything I do.

Whether deploying Kanban, Agile, or Waterfall, I focus on what actually unlocks productivity, engagement, and results — both for distributed teams and in-person organizations.

02

Professional Evolution

2024 — Present
Guidacent (Costco)
Product Management Consultant
Established the Product Manager function and data-driven decision-making processes for a global retail leader. Improved product team efficiency by 52% through prioritization frameworks and reducing custom work.
+52% EfficiencyProcess DesignEnterprise Retail
2023 — 2024
T-Mobile
Sr. Manager, Product Management
Elevated a 21-person team specializing in Android user experiences, shaping Google and OEM strategies. Spearheaded a multi-tiered PM team structure reducing inefficiency by 11% and saving $152K annually. Led user research resulting in a new product delivering $250K in recurring revenue.
21-Person Team$500MM+ RevenueUser Research
2020 — 2023
Sinclair Digital
Sr. Manager, Product & Portfolio
Directed a 10-person product team supporting a CMS platform for 5,000+ producers across 150+ TV stations. Reduced redundant content by 42% and launched a commenting feature driving 23% newsletter growth and $750K in ad revenue.
42% Redundancy Cut$750K Ad Revenue150+ Stations
2018 — 2019
Point Inside
Director of Product Management
Led 15 UX and front-end developers building Retail Space Explorer, a data-driven BI SaaS application for retail lease negotiations. Developed positioning strategies improving sales commitments by 12% per month.
SaaS BI Platform+12% Sales
2016 — 2018
Sears (Wally Labs)
Director, Product Management
Created the Wally smart home platform — hardware hub, sensors, water shutoff valve, and web/mobile apps. Ran trials with top-10 US insurers, scaled B2B multi-unit monitoring, and built $1.8MM in annual recurring revenue.
IoT Hardware + Software$1.8MM ARR10X Users
2016
BSQUARE
Lead Product Manager
First-ever PM at BSQUARE. Established foundational product practices and a product north star for the Industrial IoT analytics product DataV, saving $442K annually in engineering costs.
First PM HireIndustrial IoTML & AWS
2015
Revel Consulting (Microsoft IT)
Senior Associate, Launch & Portfolio Manager
Oversaw Windows 10 and Microsoft Dynamics call center launches, partnering with internal Microsoft leaders and external vendors to streamline operations and boost customer engagement.
Windows 10 LaunchVendor Management
2013 — 2015
Cycle30
Senior Manager, Product Solutions
Created and led a 12-person onshore/offshore product team building a telecom and IoT lifecycle billing platform. Implemented Scrum, improving deliverable timelines by 20% while managing a $2MM budget.
$2MM Budget+20% Delivery Speed
2010 — 2013
Meteorcomm
Manager, Product Management
Transitioned a 60+ person development team from 3-week cycles to daily Kanban within one month. Established $1M in R&D by securing parent-company buy-in for innovation projects.
Kanban Transformation$1M R&D
2010
Clearwire
Product Manager, Access Devices
Launched Clearwire's first hotspot capability — 4 devices into a new product category in 4 months. Led an international team of 30+ to deliver an iPhone-compatible device in half the normal timeline.
Hardware Launch50% Faster Delivery
2005 — 2009
TeleCommunication Systems • Speakeasy • Strata8 • G2 Web Services
Product Manager → Sr. Product Marketing Manager
Grew LivewirE911 from $50K to $7M in 18 months, earning APCO Hot Product and TMC Product of the Year awards. Patented a multifunction VoIP E-911 platform. Doubled international subscribers in one month at Speakeasy.
$50K → $7M RevenuePatent Holder2 Industry Awards
1998 — 2005
Quintessent • AT&T Wireless • IS Domain
Lead Support → Operations → Project Management
Built foundational leadership capabilities across cross-functional technical teams in ASP environments, Wi-Fi service operations, and project management for revenue-generating initiatives.
Technical FoundationsTeam Leadership

Committed to the
Next Generation

Active mentor through Pathrise and MentorCruise — providing resume feedback, mock interviews, career planning, and guidance for aspiring and practicing product managers.

100+Mentees & Counting
03

Credentials

Education

BS, PhysicsWalla Walla University
Psychology of LeadershipCornell University

Certifications

Certified Product AI Expert
Certified Product Manager II
TM Forum eTOM Foundation
Rally / Agile Boot Camp

Core Expertise

Artificial Intelligence & ML
Product Strategy & Roadmapping
IoT & Connected Devices
SaaS Growth & Monetization
Team Building & Mentorship
Agile / Kanban / Scrum